Clinical Selection

Beauty Of Joseon Green Plum Refreshing Cleanser

Targets:

dullnesstextureacne

A masterfully balanced, low-pH hypoallergenic gel cleanser engineered to clarify dermal impurities without disturbing the delicate epidermal acid mantle. Its biocompatible sub-acidic architecture maintains cellular hydration equilibrium, preventing the post-cleanse barrier compro…

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EGP1,425.00

Composition

Ingredients

Prunus Mume (Green Plum) Fruit Water (24%), Phaseolus Radiatus (Mung Bean) Seed Extract (3%), Natural Plant-Derived Surfactants (Coco-Glucoside)

Clinical Focus

Targets Concerns

dullness
texture
acne

Routine & Selection Guide
Routine step

Cleanse

When to use

AM/PM

Best suited to

Dry, Normal, Combination, Oily, Sensitive

Texture & finish

Water Gel

Fragrance

Natural Hanbang / Herbal

Pairs well with

Topical Retinoids (Tretinoin, Adapalene, Retinal, Retinol), Direct Exfoliating Acids (Glycolic, Lactic, Mandelic, Salicylic Acid), Pure Vitamin C (L-Ascorbic Acid & Ascorbyl Glucoside), Niacinamide (Vitamin B3) & Zinc PCA, Centella Asiatica, Madecassoside & Asiaticoside Isolates, Physiological Ceramides (NP, AP, EOP), Cholesterol & Fatty Acids, Multi-Molecular Hyaluronic Acid Complex, Broad-Spectrum Photoprotective Filters (SPF 50+ PA++++)

The Story Behind the Science

Why This Formula

A masterfully balanced, low-pH hypoallergenic gel cleanser engineered to clarify dermal impurities without disturbing the delicate epidermal acid mantle. Its biocompatible sub-acidic architecture maintains cellular hydration equilibrium, preventing the post-cleanse barrier compromise characteristic of conventional alkaline cleansers.

Key Ingredients

Powered by 24% Prunus Mume (Green Plum) Fruit Water, rich in natural organic fruit acids that gently loosen dead desquamating corneocytes, coupled with 3% Phaseolus Radiatus (Mung Bean) Seed Extract to pacify dermal reactivity and purify follicular openings.

Sensorial Profile & Finish

An elastic, pristine fluid-gel that transforms upon water contact into an ultra-fine, cushiony micro-foam. Glides effortlessly across the facial canvas and rinses pristinely without tactile drag or synthetic residue, leaving the skin supple, calm, and breathable.

How to Use

Dispense one to two pumps into damp palms. Rub hands together to generate a micro-bubble lather before applying to the wet face. Gently massage in upward circular vectors for 45 to 60 seconds, paying mindful attention to the T-zone and congested contours. Rinse thoroughly with lukewarm water and gently pat dry with a dedicated clean cloth.

Good to Know

Never cleanse with excessively hot water, as thermal shock leaches essential barrier lipids and exacerbates dehydration in dry indoor air conditioning. In the Egyptian summer climate (UV index 10-12), this water-based gel cannot dissolve water-resistant chemical sunscreen filters on its own; failure to perform a warm-water emulsified oil cleanse first will leave filter residue that traps sebum, leading to closed comedones. After cleansing, always allow skin to dry completely before layering potent retinoids or exfoliating acids to prevent severe active-induced irritation.

Ritual

1

Pre-Lather Activation

Dispense 1-2 pumps into thoroughly damp hands and work into a delicate micro-bubble emulsion prior to facial contact.

2

Targeted Micro-Circulation Massage

Sweep the lather across damp skin for 60 seconds in ascending circular motions, lingering gently on the nasolabial folds and chin.

3

Tepid Clarification

Rinse cleanly with lukewarm water; ensure thorough removal along the hairline and perioral perimeter.

4

Barrier Blot & Titration Window

Press gently with a dedicated clean towel; allow the face to dry completely for 60 seconds before applying active serums.

FAQ

Will this low-pH gel leave my skin feeling tight, dry, or stripped?
No. By balancing the formula to a skin-neutral sub-acidic pH (approx 5.5) and substituting harsh sulfates with soothing plum water and glucoside cleansers, it lifts excess sebum while keeping essential intercellular lipids intact.
Can I rely solely on this cleanser to remove water-resistant sunscreen during Egyptian summers?
No. Under extreme heat and high UV index conditions where durable water-resistant sunscreens are essential, double cleansing is clinically mandatory. Always initiate with an oil cleanser emulsified with warm water to liquefy polymers, followed by this gel to rinse away dissolved residues and avoid closed comedones.
Is it safe to use this cleanser immediately before applying Retinoids or direct acids?
Yes, its non-stripping base makes it an ideal preparatory step. However, you must pat your skin completely dry and wait 1 to 2 minutes before applying your active. Applying retinoids or strong acids to damp skin drastically accelerates penetration, precipitating erythema and barrier burns.
How does this formula perform in Cairo and coastal summer humidity?
It delivers clean, weightless balance. The natural fruit acids in Plum Water sweep away surface micro-debris that otherwise trap sebum in 38–42°C climates, while Mung Bean clarifies congested pores, leaving the skin refreshed and clear without reactive overproduction of oil.
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